Case Study

Scaling Policies Bound by 127% for Brand Y in Insurance

Learn how a premier national insurance carrier (Brand Y) deployed BoostYourLeads' predictive intent modeling and automated pacing to scale policies bound by 127% while reducing acquisition CPA.

Brand Y, a premier national insurance carrier, faced a severe disconnect between quote volume and bound policies. Digital ad spend was driving high click traffic and initial quote estimates, but actual policy binds were lagging as generic comparison shoppers dropped off. By deploying BoostYourLeads' predictive intent modeling and real-time underwriting attribution bridge, Brand Y connected active quoting CRM data directly into ad bidding algorithms. The AI engine automatically suppressed low-intent comparison clicks and aggressively scaled budgets during peak underwriting approval windows, resulting in a +127% surge in bound policies and a 24.5% reduction in CPA.

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